Shipwork vs ShopGrader: which free Shopify audit?

The one-line difference

ShopGrader scores a Shopify store across 10 fixed categories: speed, SEO, mobile, products, trust, email capture, analytics, checkout, technical, ad readiness, with a $199 fix service and $99/month monitoring behind it. Shipwork audits any site from outside the network with 55 checks, and goes deep where ShopGrader stays shallow: Merchant Center feed logic, landing pages as crawlers receive them, and AI crawler access. Scores versus diagnostics.

Category by category

On speed, mobile, trust signals and checkout readiness, a 10-category score is genuinely useful. Those are surfaces Shipwork covers thinly or not at all (email capture, analytics setup and ad readiness are outside the product). On feed rejections, landing-page crawl failures and AI readability, the positions reverse: per-product Merchant Center reasons and cold-crawler page reads are the core here and absent there. Run both free audits on the same store; keep each side\u2019s findings and ignore each side\u2019s gaps.

What each one costs

Both audits are free with no login. Behind them: a $199 one-time fix service and $99/month monitoring on their side; a daily watch on ours. The fix service is the real fork: if you want someone else to do the work, that is a product we deliberately do not offer. If you want to do it yourself with diagnostics, that is a product they deliberately keep shallow.

Which store each fits

• Pick Shipwork first if: the problem is disapprovals, crawl failures, stock, or AI readability, or the site is not Shopify.
• Pick ShopGrader first if: you want a scored overview across speed, mobile, trust and checkout, or you want the $199 fix done for you.
• Use both if: you want the full picture free: their 10-category score plus these feed, crawler and AI diagnostics.

Related: vs Feed Doctor · vs Feed Rescue · the free audit itself

Questions

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