ShipworkSite inspection
Checks

Crawlability

PaginationAre paginated pages set up right?Internal searchIs site search eating crawl budget?URL parametersAre parameters creating duplicates?Log analyserWhat does Googlebot actually crawl?Robots builderNeed a robots.txt file?Soft 404sAre pages “not found” but returning 200?JavaScriptCan crawlers see it without running JS?FreshnessIs my site quietly going stale?Robots.txtDoes robots.txt say what I think?

Indexing

Sitemap lastmodAre my sitemap dates valid?SitemapIs my sitemap actually fetchable?IndexingIs Google allowed to index my pages?CanonicalsIs Google indexing the wrong URL?Index signalsDo sitemap and index signals agree?Sitemap generatorNeed a sitemap.xml for my site?Bulk URL statusWhere does each of these URLs really land?Redirect builderNeed the redirect rules?RedirectsAre my URLs answering directly, over HTTPS?

On-page

Keyword ideasWhat are people searching for?SERP previewHow does my page look in Google?Content qualityAre your pages too thin or too alike?Image weightAre images slowing the page?CannibalizationAre pages competing with each other?On-page checkDoes the page use its target phrase?ImagesAre my images accessible and loading?Meta tag builderWhat should my title and share tags say?DuplicatesDo my pages compete for one query?

Links

Orphan pagesWhich pages can no link reach?Link graphHow deep do your pages sit?Anchor textDo links say what they point at?Outbound linksAre external links still alive?Broken linksAre internal links sending visitors nowhere?

Structured data

Rich resultsIs my markup eligible for a rich result?Structured dataIs my product schema valid?Schema coverageDo my key pages carry structured data?Social previewHow does my page look when shared?Schema vs pageDoes markup match the page price?Schema builderNeed valid JSON-LD?

International

Hreflang sitemapDo page and sitemap hreflang agree?HreflangDo my language versions link back?Hreflang builderNeed the hreflang tags?Page DoctorWhy is this page not doing well?Redirect planMy site has dead links — what redirects do I write?Sitemap diffIs anything missing from my sitemap?Robots simulatorWhat does my robots.txt actually block?Can Googlebot?Can Googlebot fetch this URL?
Every error, explainedGuides
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Free SEO audit API

Every free check is a JSON endpoint: send a site, get findings with the page and the fix for each. Use it as a free SEO checker API from scripts, dashboards and AI agents. No key and no signup.

No keyAnonymous requests work. Same free allowance as the website.
Free allowanceAudits and scores: 1 a month per visitor, +1 signed in, and free responses are a preview. Bulk status: 30 runs a day. Over the limit: HTTP 429 with free_limit.
Machine-readableOpenAPI 3.1, API catalog, auth.md and an agent skill.

Start with the SEO audit API tutorial for a request example, JSON finding extraction, and a workflow for checking the evidence. Use the endpoint reference below for each operation.

POST /api/audit

Audit a site. Crawls a set of pages from outside the network and runs every check that applies (indexing, robots.txt, sitemap, canonicals, structured data, internal links, AI crawler access and more). Returns findings grouped by check, each with the page and the fix.

curl -X POST https://shipwork.io/api/audit -H "content-type: application/json" -d '{"url":"example.com"}'

POST /api/score

Score a site 0-100. Runs the audit and returns a 0-100 health score, a letter grade, the top fixes and a shareable snapshot id.

curl -X POST https://shipwork.io/api/score -H "content-type: application/json" -d '{"url":"example.com"}'

POST /api/bulk-status

Status codes for a list of URLs. For each URL: status code, every redirect hop, the final URL, and whether the final page is noindex or canonicalised elsewhere. Up to 100 URLs free; optional agent: googlebot, googlebot-smartphone or chrome.

curl -X POST https://shipwork.io/api/bulk-status -H "content-type: application/json" -d '{"urls":"https://example.com/\nhttps://example.com/old"}'

POST /api/sitemap-generator

Generate an XML sitemap. Crawls a site from its home page and returns sitemap.xml of its indexable pages, with every excluded page and the reason.

curl -X POST https://shipwork.io/api/sitemap-generator -H "content-type: application/json" -d '{"url":"example.com"}'

GET /api/check/{name}

Run one named check. Runs a single check on one address and returns its findings and the raw data it read.

Check names: agent-readiness backlinks certificate ct-logs dns domain-history email-auth headers headings hreflang-sitemap indexnow lighthouse mail-trust markup meta mixed-content rich-results serp-features shadow-inventory site-crawl sitemap-lastmod tech transport well-known

curl "https://shipwork.io/api/check/headers?url=example.com"

A site audit crawler API, without a key

Send a URL and the crawl runs server-side: the same checks the website runs, returned as JSON with the page and the fix for each finding. It stays a free JSON API, on the same allowance as the site, so a script can audit a page with no key and no signup.

MCP /mcp

Use Shipwork from an AI assistant. An MCP server over Streamable HTTP with five tools: run_site_audit, score_site, check_url_status, generate_sitemap and run_check. For signed-in accounts: create your personal MCP address and add it as a remote MCP server in Claude, ChatGPT or Cursor. Calls run as your account, with your allowance.

curl -X POST https://shipwork.io/mcp/YOUR_ADDRESS_TOKEN -H "content-type: application/json" -d '{"jsonrpc":"2.0","id":1,"method":"tools/list"}'

Every page on this site also answers Accept: text/markdown with a Markdown copy, for agents that read rather than render.